The route to operators
Bring sportsbook relationships, commercial reach and experience selling technology into the betting market.
- Introduce the product to operators
- Build the commercial pipeline
- Shape the offer for each market
A new product for global sportsbooks
LET’S TAKE LIVE
CREATOR PLATFORMS
TO GLOBAL SPORTSBOOKS.
Genius Sports and GAWP® could take branded live creator channels to sportsbooks worldwide, and jointly benefit from the business we generate.
Experts share their screens, analyse sports and betting markets, explain their thinking and interact directly with viewers. All on a dedicated live platform built for each sportsbook, under its own brand.
The operator’s brand.
The creator’s audience.
The creator’s audience.
Live screen sharing. Real conversation. A reason to return.
Genius Sports: sportsbook relationshipsGAWP®: built live-channel technologyOperators: their own branded platform
Together, we take it to market
Your sportsbook relationships.
Our live creator technology.
Genius Sports already supplies sportsbooks with data, odds, trading, advertising and BetVision. The proposed partnership adds creator-led channels that operators can offer to their own customers.
The technology is built
Bring the technology and IP for individual live creator channels, screen sharing and audience interaction.
- Screen sharing and microphone audio
- Chat, follows and go-live notifications
- Channels and paid subscriptions
Its own live platform
Give each sportsbook its own branded platform, with channels for approved analysts, experts and betting personalities.
- Creators invite their own audiences
- Customers follow their favourite experts
- Scheduled sessions across sports
ALREADY DEVELOPED
A LIVE PLATFORM FOR EVERY SPORTSBOOK.
Three operator-specific concepts show how the same underlying technology can become a dedicated branded platform for each sportsbook.
Operator concepts are illustrative. No sportsbook partnership or endorsement is implied.
ILLUSTRATIVE CONCEPT
ILLUSTRATIVE CONCEPT
ILLUSTRATIVE CONCEPT
What we would sell to sportsbooks
One product. Each sportsbook’s own platform.
Try the illustrative channel below. Change the operator style, explore different sports, follow the creator and join the conversation.
OPERATOR A LIVE
Sports · Live channels · Creators · FollowingWATCH HOW THE EXPERTS BET. LIVE.
Follow approved sports analysts and betting personalities as they share their screens, explore the numbers and explain their thinking. Ask questions. Join the conversation.
LIVE DEMOFootball / Pre-match analysis1.8k watching*
FOOTBALL / MARKET WORKSPACE
Where has the price moved?
“I’m comparing the market with the team news. Let’s look at what has changed.”
FA
Football analystIllustrative channel · Broadcasting from home
*Static demonstration with simulated sessions, markets, odds, chat and viewer counts. Operator A, B and C are fictional. Follow and chat actions work in this preview only.
A permanent creator network
More than a single
live session.
Each approved creator has a channel customers can follow. Scheduled broadcasts and go-live notifications help audiences find the next session.
Creators broadcast from their own computers, sharing analysis tools, sports information and betting markets while speaking with viewers.
Creators bring their audience
Experts and personalities invite their social followers to watch within the sportsbook’s destination.
Viewers take part
Viewers ask questions, discuss the analysis and get explanations while the creator works on screen.
The operator builds the relationship
The sportsbook’s own live platform gives viewers people to follow and scheduled sessions to return for.
A dedicated platform for each sportsbook
Each sportsbook gets its own branded live platform, creator channels and audience. The operator selects its creators and schedule.
The commercial proposal
Take it to market together.
Share in the business.
Genius Sports and GAWP® would agree a joint commercial model for introducing, selling and supporting the product across sportsbook partners.
Start with a pilot operator, establish a repeatable offer, then take it to more sportsbooks.
Platform licensingA dedicated branded live platform, sold as a recurring service.
Revenue shareAgree how Genius Sports and GAWP® share the income generated.
Additional commercial optionsSponsored sessions and paid creator subscriptions, where appropriate.
Proposed models for discussion. No fees, revenue splits or financial outcomes are assumed.
The technology is built.
While this partnership demonstration is illustrative and static, the streaming technology is built and supports individual creator channels, live screen sharing, audience interaction, followers, go-live notifications and paid subscriptions.
Let’s take a new product
to global sportsbooks.
Rich Stonehouse · Founder, GAWP®